Zhenyu Jin

Assistant Professor, Department of Marketing

Photo of Zhenyu Jin

Contact Info

Phone:
410-704-4123
Office:
Stephens Hall, 123F
Email:

Currently Teaching

  • Spring: MKTG441.001 - MARKETING RESEARCH
  • Spring: MKTG441.003 - MARKETING RESEARCH
  • Spring: MKTG720.101 - CONSUMER SENTIMENT ANALYSIS



Education

Ph D, Marketing, University of South Carolina, 2023
MS, Management Science, Chongqing University of Posts and Telecommunications, 2012
BS, Accounting, Chongqing University of Posts and Telecommunications, 2009

Areas of Expertise

Consumer Behavior

Sensory Marketing

Text Mining and Unstructured Data Analysis