Education
Ph.D., University of Colorado-Boulder, 2022
Chris Vardeman
Assistant Professor
Areas of Expertise
Strategic communication, advertising psychology, digital advertising, media effects, media ethics.
Biography
Dr. Vardeman teaches courses in advertising and mass communication. He holds a Ph.D. in strategic communication and a Master's in psychology. His research program integrates theories from both disciplines, with an emphasis on how human cognition and perception impact advertising effectiveness. He also has a strong working interest in media ethics and in new and emerging forms of social media marketing.