Live Strategy Case Competition

Put your business skills to the test in this unique, hands-on capstone project proposing solutions for real businesses.

What is the Live Strategy Case Competition?

During the required upper-level MNGT 481 Strategic Management course, senior-level accounting, business administration and business systems and processes majors test the knowledge and skills they have learned throughout their academic careers in a course-wide competition. Teams in each class section tackle a real business case provided by a local company.

The competition not only challenges you to think on many different levels at once but exercise your communication and presentation skills as well. It’s a valuable opportunity to say you've researched and provided solutions to a real business problem and to potentially present to company executives.

“ I was truly impressed by the high quality of ideas presented by the Towson University students. We decided to hire a few of the students who competed to implement the best ideas that came out of the case competition. ”

Jimmy Lien ’02, General Manager, Cintas

How does it work?

Every academic term, one company provides a case based on a question or issue the company is considering. Students across all sections of MNGT 481 are divided into teams and given 14 weeks to research and prepare a written report and presentation. Teams present to their classes and the winning team from each class section goes on to the final where they present to executives from the company.

Cases

Company	Case	Term
YMCA of Central Maryland	Coming soon	Spring 2025
YMCA of Central Maryland	Expanding Membership (PDF)	Fall 2024
BaltiVirtual	Squad Snaps (PDF)	Spring 2024
BaltiVirtual	Vision Pro (PDF)	Fall 2023
McCormick & Co	Kinders Grilling (PDF)	Spring 2023
McCormick & Co.	Digital Engagement, Popular Culture and Social Media Trends (PDF)	Fall 2022
Under Armour	Wholesale Business in North America (PDF)	Spring 2022
Under Armour	Digital Fitness App (PDF)	Fall 2021
JP Morgan Chase Commercial Banking	Post COVID Strategy (PDF)	Spring 2021
JP Morgan Private Banking	Post COVID Strategy (PDF)	Fall 2020
Howard Bank	Attracting Freshmen as Customers (PDF)	Spring 2020
Howard Bank	Digital Transformation (PDF)	Fall 2019
Stanley Black & Decker	Portable Generator Market (PDF)	Spring 2019
Stanley Black & Decker	Makeware Project (PDF)	Fall 2018
SECU	Quality Growth for SECU (PDF)	Fall 2017 & Spring 2018
Cintas	Continued Growth Opportunities in Cintas’s Catalog Line (PDF)	Spring 2017
Cintas	Regional Growth Opportunity in Cintas’s Catalog Line (PDF)	Fall 2016
1st Mariner Bank	How can the bank attract more millennial customers? (PDF)	Spring 2016
1st Mariner Bank	Propose a one-year growth strategy for a bank branch (PDF)	Fall 2015

Participating Companies

Fall 2024/Spring 2025: YMCA of Central Maryland
Fall 2023/Spring 2024 - BaltiVirtual
Fall 2022/Spring 2023 - McCormick & Co.
Fall 2021/Spring 2022 - Under Armour
Spring 2021 - JP Morgan Chase Commercial Banking
Fall 2020 - JP Morgan Private Bank
Fall 2019/Spring 2020 - Howard Bank
Fall 2018/Spring 2019 - Stanley Black & Decker
Fall 2017/Spring 2018 - SECU
Fall 2016/Spring 2017 - Cintas
Fall 2015/Spring 2016 - 1st Mariner Bank

Hall of Fame

Competition winners pose together — The SWOT team takes 1st place in the YMCA of Central Maryland Case Competition Fall 2024.

Winning students pose with certificates — The SnapsInteractive team takes 1st place in the BaltiVirtual Live Case Competition Spring 2024.

First place team poses with judges — Team CASIS placed first in the Fall 2022 Live Strategy Case Competition.

Second place team poses with judges — The McCormick Club placed second in the Fall 2022 Live Strategy Case Competition.

Third place team poses with judges — Digital Enablers placed third in the Fall 2022 Live Strategy Case Competition.

Fall 2024

Rank	Team	Members
First Place	The SWOT Team	Kathryn Parker, Natasha Kravchenko, Joe Kosick, Mitchell Villareal, Ayodamola Oyelana, and Marc Wolcoff
Second Place	Running Towards Community	Taylor Green, Jaden Green, Tina McNelis, Maheen Habib, Sarah Zile
Third Place	Career Builders	Conor Spagnolli, Bode Maurer, Milana Zizakovic, Mia Rehkemper

Spring 2024

Rank	Team	Members
First Place	SnapsInteractive	Xyqua Hendricks, Kara Kaskel, and Lauren Skordas
Second Place	G Crow	David Chukwueke, Micah Gonzalez, Molrakot Ounnarath, Zachary Rosati and Billoh Waritay
Third Place	Squad Snaps	Nicholas Bartell, Joseph Cover and Brooke Overmier

Fall 2023

Rank	Team	Members
First Place	Blendtopia	Kwansima James, Kaitlyn Smith, & Austin Collier
Second Place	Quest Way	Jason Adams, Sarah Borton, Katherine Conroy, Miranda Dillon, Austin Ducommun, Alia Ward
Third Place	Virtual Pets	Shannon Francis, Ahmed Butt, Jaden Bender, Daniel Schenning, Yoshia Matsui, Justin Phan

Spring 2023

Rank	Team	Members
First Place	Thyme for Change	Megan Briggs, Doris Beaufelter, Dave Kissel
Second Place	Section 900	Gianne Antone, Bryce Frederick, Loveneet Kaur, Chase Rogowsky, Tyler Russo
Third Place	Raging Spice	Jason Babich, Sean Carey, Jordyn Davis, Yavor Gray, Emily Luchko

Fall 2022

Rank	Team	Members
First Place	CASIS	Samantha DeLeon, Ian Harvey-Thomas, Amanda Lien, Sierra Silkman and Clarence Smalley
Second Place	The McCormick Club	Carly DiGiacomo, Noah Hagan, Hamza Mushtaq and Richard Slemaker
Third Place	Digital Enablers	Dylan Mayer, Taran Thielemann, Sam Ray and Nicholas Wynn

Spring 2022

Rank	Team	Members
First Place	Consulting	Mary Cowles, Taylor Gonder, Josh Serene and Justin Williamson
Second Place	Be More	Caroline Baker, Carol Litchfield and Bryce McPherson
Third Place	The Fit Five	Alexis Castellon, Amaya Gross, Lauren Novak, Veronica Olson and Michael Preisinger

Fall 2021

Rank	Team	Members
First Place	The Focused Performers	Cari Elliott, Allison Gigliotti, Zackary Gottzandt, Ava Havrilko and Allison Jacoby
Second Place	Focus Innovators	Amy Asare, Anna Borisova, Garshet Hatcher and Briana Scott
Third Place	Metaheads	Sant Chana, Konark Chopra, Mark Sanino, Adil Vahora and Yuqi Wan

Spring 2021

Rank	Team	Members
First Place	Captains of Industry	Jeffrey Aumiller, Michael Gilbert, John Milchling, Alexis Provenzano and Eric Weisberg
Second Place	Tune	Jeffrey Binder, John Blevins, Andrew McBee and Maxmillian Miller
Third Place	Juliett	Kaylin Feeney, Tzvi Herman, Samantha Meiskin, Colin Moerman and Hanna Zerihun

Fall 2020

Rank	Team	Members
First Place	Five Forces	John Elmes, Nick Gordon, Ruby Goldin, Milan Patel, Sophia Rampolla
Second Place	The COVID Consultants	David Fuchsluger, Gia Han Nguyen, Kristina McKeaver, Tom Vondersmith, Brady Bayles
Third Place	The Brain Trust	Jonathan Chase, Diyoraoy Chorshanboeva, Timothy Putnam, Tyler Sanchez, Elora Young
Fourth Place	Fantastic 3	Ronel Alegiojo, Christian Cariello, Jacob Giannino

Spring 2020

Rank	Team	Members
First Place	Team HowardGo	Tyler Canto, Matthew Lowinger, Ekaterina Missry, Catherine Withers, Saunders Healy, Sabiha Malik
Second Place	Towson University Collegiate Banking Executives	Sage Aquino, Christian Carver, Zachary Gedge, Marina Kornias
Third Place	Secure the Freshmen	Stephen Huang, Devin Kirby, Phil Schmidt, Essex Thompson

Fall 2019

RANK	TEAM	MEMBERS
First Place	Pentagon	Austin Alley, Jadie Phan, Judith Brantley, Shamia Warren, Varsha Balram
Second Place	Section 101	Sam Commodari
Third Place	Tiger Consulting	Chidera Egbuche, Jacqueline Nolan, Kathleen Martin, Michael Miles, Travis Remson, Victoria Ball

Spring 2019

RANK	TEAM	MEMBERS
First Place	Well Rounded	Adam Smith, Alessandra Haas, Emma Hale, Taylor Walker
Second Place	Roncheros	Alec Bosse, David Blaik, Jayvier Sanford, Ming Chen, Riley Kennedy, Zachary Klar
Third Place	SHBM	Alec Bonhomme, Devin Minnich, James Johnston, Kenneth Brinegar, Michael Hartel

Fall 2018

RANK	TEAM	MEMBERS
First Place	CARTER V	Aaron Magazine, Zach Harber, Jeremy Fields, Joseph Bonifazio, Devon Ruane
Second Place	Towson’s Triple C	Colin Davis, Charlotte Berry, Charles Mahla
Third Place	SHBM	Matthew Litzky, Bridget Maher, Hannah Mihok, Shantique Walker

Spring 2018

RANK	TEAM	MEMBERS
First Place	MANRR	Jonathan Finlay, Andrew Johnson, Noah Walker, Robert Walsh, Ryan Waskiewicz, & Min Yun
Second Place	SECU Solutions	Rose Bikoy, Austin Jones, Davis Kellogg, Aaron Remeniuk, & Olubusayo Shabi
Third Place	TUNE Team 5	Kevin Davies, Demetrios Lambros, Jacob Mitchell, Richard Rush, & Lawrence Swartz

Fall 2017

RANK	TEAM	MEMBERS
First Place	MNGT 481-44 Team 2	Amos Campbell, Meredith Price, Megan Price, Madison Bove, & Renate Van Oorschodt
Second Place	Towson Consulting Group	Brie Ferrara, Janet Hengen, Zach Dorn, Matt Mazur, John Goodwin, & John Kum
Third Place	Tiger Consulting	Charles Kibbe, Andrew Boyer, Merrick Kressley, Joe Crivaro, & Chase Schulte

Spring 2017

Rank	Team	Members
First Place	Pro Team 6	Aaron Stepp, Amber Ciccotto, Bezayet Kifle, Colin Nicholson, Derek Glocker, & Marcele Viana
Second Place	Business as Usual	Rachel Fredman, Jennifer Hoffman, Jason Radomsky, Ibrahim Magadji, & Matt Taylor
Third Place	Common Cintas	Blake Maciel, Grace Gonzalez, Aliza Glatter, Kristen Robinson, Marcio Lopes, & Brandon Szapiro

Fall 2016

Rank	Team	Members
First Place	406 Champions	Segun Adeniji, Christina Basuino, Sean O’Grady
Second Place	TRAILS	Laurie Brown, Taylor Brown, Sheldon Dipnarine, Reinner Malenab, Kevin Truong
Third Place	Team 6 Pack	Rachel Ermatinger, Austin McWethy, Joshua Bauman, Eric Winn, Matthew Stevens, Jason Clark

Spring 2016

Rank	Team	Members
First Place	Reach Millennial Businesses	Steven Bond, Autumn Hill, John Johnson, Betelihem Kabtiymer, and Marcus Nejad
Second Place	Change It Up	Kristin Arceri, Cat Cavalier, Karlie Damato, Kristen Cerbone, and Kristen Van Dyke
Third Place	Agents 001	Sam Anthwal, Samanthan Galbraith, Bradley Kijawa, Mario Renta, Arash Shishbaradran, and Zack Smit

Fall 2015

Rank	Team Name	Members	Presentation
First Place	Open Doors Consulting	Benjamin Huff, Assitan Kone, Jenna Krakowski, Jennifer Yeboah, and Brandon Osborne	View
Second Place	The Funky Five	Katie Booker, Nicholas Budosh, Brady Byer, Jessa Winazak, and Daniel Woodall	View
Third Place	Team Winners	Guylene Ewane, Joe Greenway, Kelly Lotosky, Travis Mays, and Kaela Vance	View